Businesses with Facebook pages know “likes” are everything. When someone likes your page, not only do your status updates show up on their newsfeeds, but the announcement of that like shows up so that all of their friends can see. It’s a great way to how to get more facebook likes word out about your brand, but so much of it is out of your control. Here are a few ways to increase likes for your Facebook page. Some of the best Facebook marketing success stories revolve around contests. Let’s face it. People want a deal. Often people will go to great measures to get that deal, especially when the words “contest” or “sweepstakes” are brought up. Whether you’re a hotel chain offering the chance for a free night’s stay to everyone who likes your page or a food manufacturer offering free samples or coupons to anyone who likes you, nothing can jump-start your Facebook presence like a giveaway. The bonus for these types of offers is your customers will first like your page, then pass the word on to all of your friends. Make it easier by suggesting your fans forward the offer on, which means the fact that they liked your site will show up on their newsfeed, followed by the shared link. Advertising has never been as easy.
When it comes to social media, cross promotion is everything. Facebook badges are available for your company website, as well as your other social media accounts. But the most important opportunity is one that allows you to add like buttons to everything you post. These like buttons not only show up on your company website, but on posted videos, photos, news of brands, and your company blog. With each new item you post, provide the opportunity for your customers to like you. The “Share” feature is also important, encouraging your site visitors to share your content with everyone on Facebook. This can be added to videos, photos, news items, articles, and blogs to draw attention to your brand.